Download New Report

How the Coronavirus is Impacting Gen Z's Worldview



Morning Consult is launching a new multiyear survey research project aimed at understanding how the coronavirus outbreak will influence Generation Z (those Americans born after 1997).


While the crisis is still in its early stages, all signs point to this being a profoundly impactful event, with the potential to reorient younger Americans’ habits, values, and outlook on the world.


Download our report to learn how this pivotal event will impact Gen Z's:

  • Education & Lifestyle Views
  • Employment Considerations
  • Brands Perception and Changing Consumer Habits
  • Preferred Methods of Information Intake
Changing Gen Z's Worldview from the Coronavirus