Travel and Hospitality Trends Report
H2 2022
2022 was poised to be a strong year of recovery for travel and hospitality, but economic uncertainty has replaced travelers’ pandemic concerns, halting the momentum of regrowth for the industry.
Morning Consult’s semiannual report, The State of Travel & Hospitality, tracks evolving travel trends in the travel & hospitality sector and what they mean for the future of the industry.
Morning Consult’s semiannual report, The State of Travel & Hospitality, tracks evolving travel trends in the travel & hospitality sector and what they mean for the future of the industry.
- COVID-19 concerns have given way to financial worries. Consumer comfort in traveling has grown as pandemic concerns have lessened. But despite a busy early summer, volume has again dropped in the face of economic uncertainty.
- Business travel will never return to normal. More than two years since the start of the pandemic, traditional business trips still have not returned to typical levels.
- Hotels poised to gain share from vacation rentals. Summer is vacation rental season, but as families send children back to school and beach rentals slow, volume will shift back to hotels in the coming months.